

Real Estate Marketing - the Digital Age
Half of all home buyers used the internet to find their homes. Technology has changed how the world does business, especially the real...

Self-Mailers for Direct Mail Campaigns
A self-mailer is marketing material that's mailed without an envelope. It can be a postcard, a brochure or a catalog. Their simple design...

Planning a Direct Mail Campaign
Direct Mail should be a major element of any marketing campaign. After designing a social media blitz on Facebook, Twitter, Instagram,...


Prospects Open Your Envelope
The envelope of a mailer is the first door to your business. It must be inviting, warm and enticing just like the door to your business....


Real Estate Marketing for Farms
Marketing to a region that is full of farms is no different than marketing to an area full of condominiums. You have simply selected an...


Real Estate Agents Websites
In order to get leads, you need to have a listing. It is simply a more effective way to attract prospects to you and to your business is...


Prospecting First Time Home Buyers
First time home buyers can be the most fun real estate group to work with. They are eager, full of ideas and the easiest to prospect for!...


Email Newsletters
For small businesses, Email newsletters can be a powerful form of email marketing. Creating a newsletter can be very simple, especially...


Postcards that Generate Leads for Realtors
Postcards are essential for a Direct Marketing Campaign.Their message is loud, short and to the point. With the right artwork, attractive...


Advertising Secrets
My uncle was one of the “Mad Men” of the 50’s and 60’s. When I saw the television show for the first time, I couldn’t believe how well it...