Call Tracking and Return on Investment (ROI) Tracking
Data and statistics are interesting numbers to analyze. These numbers are the eyes into the soul of your direct marketing campaign. And,...
Call Tracking 101
So ... you sent out an introductory postcard to a mailing list that you have been developing for months. Then, three weeks later, you...
Call Tracking and Return on Investment Tracking
Return on investment, or ROI, is used to measure success over time and helps make future business decisions. ROI is important when it...
