
Big Postcards Little Postcards
First, you have to answer the question “what is the purpose of this postcard”? Then, you have to determine the design of the postcard to...

Tell a Story With Your Direct Mail Marketing
Everyone enjoys a good story. They remember a good story. And as marketing gets more personal and targeted, a good story is the best way...

Grow Your Email List
You have worked hard on developing an email list that helps your business grow. And that is great! But, while growing that list, some of...

Broadcast Email Blasting! Your New Best Friend
A broadcast email message is a single message that is sent to an entire list of people all at the same time. It is the best option for...

Ways Your Business Can Grab Market Share
Enticing prospects away from other brands is part of your job as a business. It is called competition. You want to develop a presence, a...

Direct Mail and Marketing Strategy
Seventy eight percent of consumers have unsubscribed from a companies email list because they receive too many emails. Email marketing...

Power Words for Direct Mail
Power words are those that make what you say clear and concise. The choice of your words is the basis to creating a message that...

Direct Mail for Travel and Hospitality Industries
For travelers, looking at faraway lands on the internet, is second nature. And that, it seems is where the travel industry concentrates...

Direct Mail Marketing Campaign Success
A direct mail marketing campaign that is planned, scheduled and carried out can escalate your company to a higher level of success....

Small Business Postcard Campaigns
Anyone who has started their own business, knows the pain of the budget. You are in the middle of a dilemma of spending money to make...