

Call Tracking and Return on Investment (ROI) Tracking
Data and statistics are interesting numbers to analyze. These numbers are the eyes into the soul of your direct marketing campaign. And,...


Dance and Gymnastics Postcard Ideas
It’s that time of year again when sign ups happen for gymnastics and dance classes. But, how do you get to those new students to let them...

Direct Mail Brochures
Direct-mail brochures are very versatile mail pieces that can get lots of interest in your company and in your products. They are impact...


Direct Mail Trends
Direct Mail Marketing is the leader of the marketing pack. It is the “go to” tool that everyone uses because it can be depended upon to...


Keep it Simple With Real Estate Marketing
Check the answering machine. Make sure the mail is divided, stamped and ready to be mailed. Authorize purchase agreements. Read up on...


Realtor Social Media Campaigns
Social media is the place to be seen, heard, followed and read. Facebook, Twitter, Pinterest and Instagram are the places where your...

Combine Your Direct Mail with Your Digital Strategy
Marketing is the voice of your business. It tells your audience who you are, what your are and why you want their business. Marketing is...


Effective Direct Mail Postcards
Working to generate new business is an everyday occurance in the world of marketing. You must work to keep your current customers engaged...


Stock Photography for your Website and Direct Mail Postcards
According to Shutterstock, “Stock photos are images that anyone can license for creative use. Rather than hire a photographer, designers...

The Perfect Union - Direct Mail and Social Media
Seventy percent of people who receive a letter that is postmarked with their home address on the front consider it a more personal form...