

Direct Mail Trends
Direct Mail Marketing is the leader of the marketing pack. It is the “go to” tool that everyone uses because it can be depended upon to...


Effective Direct Mail Postcards
Working to generate new business is an everyday occurance in the world of marketing. You must work to keep your current customers engaged...


Do You Still Need a Business Card?
The tradition has always been that when you meet a potential client or customer, you give them a business card. The business card has all...


Direct Mail Marketing Postcard Campaign
Vacation memories are collected on postcards. “I miss you mom” notes from camp on postcards go directly into the family scrapbooks. “Save...


Business Reply Envelopes
Business Reply Mail (BRM) is a service from the U.S. Postal Service in which a sender provides a prepaid postage envelope or card to the...


Your Business Needs a Newsletter and a Blog
You can not start a business, rent a space, stock it with stuff, unlock the doors and expect people to come flocking in with their...


Promotional Videos
Showcasing your business and its products and services is the main way that you get your customer interested enough to purchase....


How to Analyze Your Mailing List
They say that a prospect has to see your business message up to 12 times before they will respond. This theory is especially true for...


Postcards for One and All
Forty percent of consumers have made a purchase in the last three months because of a direct mail piece they received. The top purchasing...


Big Postcards Little Postcards
First, you have to answer the question “what is the purpose of this postcard”? Then, you have to determine the design of the postcard to...