October 3, 2018

It’s that time of year again when sign ups happen for gymnastics and dance classes. But, how do you get to those new students to let them know all about your studio and gym and your class offerings? We have found a whole list of creative and effective ways to get those...

September 28, 2018

Direct-mail brochures are very versatile mail pieces that can get lots of interest in your company and in your products. They are impact pieces that can drive a direct mail marketing campaign’s response. Designing a brochure can be a bit tricky and you have to consider...

August 20, 2018

When you need to design a website, there are a few things that need to be on the site every single time. There are essentials that will allow you to do business in the most effective way possible. Your website needs to have the basic elements of user friendliness and h...

August 13, 2018

Social media is the place to be seen, heard, followed and read. Facebook, Twitter, Pinterest and Instagram are the places where your audience hangs out. Because you use social media in your everyday life, it is just natural that you would use it to also generate leads....

August 8, 2018

Working to generate new business is an everyday occurance in the world of marketing. You must work to keep your current customers engaged and happy and to bring in new ones that will feel the same way. Social media takes up more and more time and effort but staying wit...

July 27, 2018

Vacation memories are collected on postcards. “I miss you mom” notes from camp on postcards go directly into the family scrapbooks. “Save the Dates” wedding announcements on postcards remind the receivers of the big day ahead. Doctor appointment reminders sent on postc...

July 25, 2018

Direct mail postcards are not just about sending coupons.Today, postcards offer so much more. And their response rates are extremely high. They can be twice as high as email, display ads and paid search ads. They are an excellent way to engage potential customers and m...

July 23, 2018

So ... you sent out an introductory postcard to a mailing list that you have been developing for months. Then, three weeks later, you send out another postcard that you have changed up a bit from the original and you send it to the same mailing list. Three weeks after...