December 29, 2017

I write blogs. You should write blogs! Writing blogs are good for business. They can draw people into your website. You can create a following. And you can get new business all from a blog. But what do you write about? It is a struggle and it is real. Before you start...

December 27, 2017

So often, postings on Facebook or Twitter or email messages and even letters, cause you to stop and read it again. You wonder what the sender meant and what was their intent. All messaging, whether online or in written letters/postcards form need to convey the exact me...

December 25, 2017

You are so excited. Someone responded to your posting on your social media page and they are interested in using your service! But, they want to use those services in a couple of months when they are more ready to act upon them. Now what? You have to hold on to these p...

December 22, 2017

Email, first thing in the morning is worse than a really bad cup of coffee! Over half of the email in-box is junk and it is taking up way too much time for your business. Email junk mail is the number one complaint at the water cooler. Businesses lose work time dealing...

December 20, 2017

Twitter can be a confusing platform to use not only on a personal level, but also a business level. But, there are some ways that you can get people to follow you and then turn them into prospects and then into clients. On Facebook, it is all about controlling the numb...

December 18, 2017

Marketing is defined on Google as “the action or business of promoting and selling products or services, including market research and advertising”. Marketing is a fact of life in any business. There are some healthy ways of developing marketing practices that can keep...

December 15, 2017

Websites are your Base. They are the Center of all activity. A Website is Home.

Generating traffic to your Website should be your major marketing goal. There are some steps that you can take to generate that traffic and then transform that traffic into leads. You want t...

December 13, 2017

Direct Mail Postcards should be a part of your Direct Mail Marketing strategy. You want to reach prospective clients in the most efficient way possible with the quickest route and the least expensive manner. You want to make sure that the right message is on the right...

December 11, 2017

In order to create a postcard and get it to its destination quickly, there are certain fine points that you need to apply that will help it get through the postal system. You will have to address these cards in a very succinct way with the sections aligned to be quickl...

December 8, 2017

Planning a Direct Mail project or campaign takes some thought and enthusiasm. Each campaign has a similar recipe for implementation. The steps or ingredients are simple and if followed each time, your campaign will see success. Developing a mailing list, creating a mai...

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