March 30, 2018

A Landing Page is like walking into a grocery store and only going to the bread aisle. You don’t need all of the other stuff in the store, just the bread. A Landing page acts the same way. You have your whole website and many pages. But, you want a customer or client t...

March 28, 2018

Newspapers have all but disappeared in their original format. Television is an expensive tool and radio is not very local in its orientation any more. Yes, they are all advertising vessels, but are these choices the best use of your advertising dollars?  There are many...

March 26, 2018

If you own a business or manage a business, you know how important it is to ask questions. You ask pertinent questions of your employees, your board of directors and of your vendors. And...as you know, sometimes there are certain questions that can be more helpful than...

March 23, 2018

A Mail Services Company can actually improve your direct mail campaign’s return on investment (ROI)! Taking on the job of creating your own direct mail campaign can be overwhelming and cost more than you expected. Small businesses often try to do it themselves to save...

March 21, 2018

Postcards are simple, easy to read, colorful, interesting and full of vital information. Plus, with the right artwork and a stand out message, they convey exactly what you want the receiver to do. Everyone uses digital marketing today. Websites, email, picture posting...

March 19, 2018

Getting clients for your business, no matter what your business, can be a full time job in itself. Whether you are a long time business owner, a freelancer or a start up, you have to figure out how to get people interested in your product or your service on a consisten...

March 16, 2018

Sometimes, it takes an odd coupling to make things sensible! Direct Mail and Facebook are one of those couples! But they work very well together and can increase your results for prospects and clients. Integrating your marketing methods can be more powerful together th...

March 14, 2018

I am a Color person! I shun grey and tan. I adore purple, red and green!  And I will buy anything neon orange! If you don’t think about color often and leave it up to the “artists types”, then this blog may surprise you. Color affects everything. Grey brings to mind a...

March 12, 2018

Artists, Actors, Musicians and the self employed all know that their product that they sell is themselves. Sometimes, it feels odd to sell your talent that creates a product! But, learning how to market yourself is essential in order to succeed. And in today’s world, t...