June 29, 2018

Direct Mail marketing has many mailing piece options. From postcards to letters to brochures and flyers, these mailers can have a huge impact on your business. Double checking your direct mail pieces before they hit the mailbox is a must do and is an excellent idea for...

June 22, 2018


An easy way to grow your customer base is with direct mail coupons. Coupons are a powerful and economical way to get the interest of a prospective client. Think of a coupon as a mini billboard and the whole idea will brighten up the possibilities! Coupons give you the...

June 20, 2018

They say that a prospect has to see your business message up to 12 times before they will respond. This theory is especially true for direct mail marketing. A company or business that is in front of their audience on a regular basis will get more business than if they...

June 18, 2018

Every Door Direct Mail is a targeted marketing and advertising technique that lets you select the area you want to send your message by using a map  that concentrates on the audience by age, income, or household size. The US Postal Service developed this program to inc...

May 2, 2018

No matter what business you are in, you want everything you do, write, print and send to look the best of the best. And, often, you get stuck with the thought that in order for things to look the best of the best, you have to spend a lot of money. But, simple design ca...

March 28, 2018

Newspapers have all but disappeared in their original format. Television is an expensive tool and radio is not very local in its orientation any more. Yes, they are all advertising vessels, but are these choices the best use of your advertising dollars?  There are many...

March 9, 2018

Craigslist is a buy - sell - trade - employment - housing - meetup -  classified wonderland. You can travel from category to category and find the most incredible items to decorate your home, sell your old ratty couch and even join a group and meet a whole new set of f...

January 5, 2018

My uncle was one of the “Mad Men” of the 50’s and 60’s. When I saw the television show for the first time, I couldn’t believe how well it captured the entire atmosphere of the Advertising World of the era. My uncle let us come to work with him on occasion and we watche...