September 28, 2018

Direct-mail brochures are very versatile mail pieces that can get lots of interest in your company and in your products. They are impact pieces that can drive a direct mail marketing campaign’s response. Designing a brochure can be a bit tricky and you have to consider...

September 24, 2018

Direct Mail Marketing is the leader of the marketing pack. It is the “go to” tool that everyone uses because it can be depended upon to always get results. Email, social media ads, google ads and all of the other ways to market are great and should be used on a regular...

May 25, 2018

A brochure should have vital information, interesting photos and art, contact information and be simple and easy to read. Too many brochures that we receive in our mailboxes are so packed with content, that it feel like you are reading a novel. Designing a brochure tha...

April 20, 2018

Trends don’t just happen in fashion or in interior design. Trends happen in car design, in food, in education, in housing and in Direct Mail. With a little research, I wanted to see what was hot hot hot in the world of direct mail marketing and pass my findings on! The...

December 18, 2017

Marketing is defined on Google as “the action or business of promoting and selling products or services, including market research and advertising”. Marketing is a fact of life in any business. There are some healthy ways of developing marketing practices that can keep...

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