September 28, 2018

Direct-mail brochures are very versatile mail pieces that can get lots of interest in your company and in your products. They are impact pieces that can drive a direct mail marketing campaign’s response. Designing a brochure can be a bit tricky and you have to consider...

July 11, 2018

Summer is a great time of year to send out postcards for direct mail campaigns. People love receiving them because they remind them of friends on vacation. But, you are sending them out to generate leads, so you have to concentrate on what kinds of postcards to send an...

June 8, 2018

Snap pack mailers are sealed envelopes that are opened by tearing the perforated edges along the sides of the document to reveal the information inside. They are direct mail pieces created with a more “official” purpose in mind. They are designed in a way that a perfor...

June 6, 2018

A Yellow Letter is a highly regarded marketing choice used by realtors, investors and brokers. They use the yellow letter format because of the high numbers of people that open the envelope and the actual response rate from the letter. Yellow letters are effective in g...

June 4, 2018

Forty percent of consumers have made a purchase in the last three months because of a direct mail piece they received.

The top purchasing influencer for Baby Boomers is direct mail.  

9.8 billion catalogs were mailed and 2.9 billion coupons were redeemed in 2017.

54% of c...

June 1, 2018

You must have the ability to reach out to your current and potential customers as a business. Direct mail is the easiest and most effective way to increase your brand awareness, promote sales and services, and announce new products and services. Direct Mail Service com...

May 30, 2018

First, you have to answer the question “what is the purpose of this postcard”? Then, you have to determine the design of the postcard to convey that purpose. And the design will be about the message and whether it is short and quick or long and requiring lots of space....

May 25, 2018

A brochure should have vital information, interesting photos and art, contact information and be simple and easy to read. Too many brochures that we receive in our mailboxes are so packed with content, that it feel like you are reading a novel. Designing a brochure tha...