June 22, 2018


An easy way to grow your customer base is with direct mail coupons. Coupons are a powerful and economical way to get the interest of a prospective client. Think of a coupon as a mini billboard and the whole idea will brighten up the possibilities! Coupons give you the...

June 18, 2018

Every Door Direct Mail is a targeted marketing and advertising technique that lets you select the area you want to send your message by using a map  that concentrates on the audience by age, income, or household size. The US Postal Service developed this program to inc...

June 15, 2018

A self mailer is a direct mail piece that does not need an envelope. It can be a folded brochures, a letter folded in half with a closing sticker or other formats. Self-mailers are effective at selling products and services and generating leads. They work well for even...

January 3, 2018

Probate properties can be difficult to navigate, but it is a process that needs to be done. The family who now has to take care of the property can be in various stages of grief and there are so many decisions to make that it can be quite overwhelming. Taking care of t...

August 31, 2017

Yellow letters work! They work well! And here are the reasons that Yellow Letters work so well.

  • They Stand Out

  • They Get read

  • Their Message is Clear

Yellow Letters stand out in the mail because they are designed to look different than any other piece of m...

August 24, 2017

Setting up a Sales Letter to get a response from prospects is not difficult. It has a certain structure that allows for an easy read for the recipient. You need to have it laid out for an easy scan and answer the basic questions of Who, What, When, Where, Why and How.

F...

July 25, 2017

Real estate marketing is moving and evolving at a rapid pace. Online advertising is at the forefront of the trends of the year. Facebook Ads are the number one “get seen” ads that are on the internet. But, they are getting more expensive. Realtors are investing in lead...

April 18, 2017

There is no one that

thinks like you, talks like you and  feels like you!

But, how do you find that One of a Kind-ness in your business?

Become an Expert!!

Being an expert works especially well in real estate. It allows you to focus on a specific geographical area, or a ty...

April 16, 2017

Standing out in the Crowd, Getting their Attention, Capturing the Room...These are all essential elements of marketing.  Billboards, newspaper advertising, industry magazines, letters and postcards are just not enough. The internet is a vast landscape of sites and grou...

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