The Buyers List
A Real Estate Investor needs a Buyers List as their Basic tool. It is the list that is used when they are actively looking for new investment opportunities in a given area. Usually it is nothing more than names, email addresses and maybe phone numbers. Putting together such a list is an ongoing necessity. This list begins when the real estate business begins with the few contacts you know with investment money. The real question is how do you grow it? The following are a few suggestions to increase the number of interested investors!
Everyone uses Facebook and it is a great resource for finding investors. At the top of the page, put “real estate investor”. Anyone using those words as their job description will pop up. You can add the name of the town you are interested in to “real estate investor” to get more specific. Start putting their contact information whether it is their Facebook address or if they have a business email onto the list. Make sure you check their friends list for real estate information as they may be investors, too. When you message them as an introduction or as a friend request, send along a message asking them to be on your list.
Your local newspaper is an excellent resource. You can place an ad that announces an “Investor Special”. Include words that are enticing such as “below market”, “won’t last”, and “special”. When investors call, get all of their contact information and put it into your Buyers List database When another special deal comes along, you have a growing list to contact. Run the ads for at least 8 weeks even if the property sells. You are attempting to grow a list!
BiggerPockets.com is a social network just for real estate investors. They have local groups that you can join just for your town. Or you can find a group from a town that you may have property you are selling. People have their website addresses in their signatures. You can also post that you are looking for partners or investment money. There is also a networking button for searching for investors in your state.
And then there is craigslist.com. You can look in many different towns on this site. Research the “Housing” category and then in the “real estate for sale” listings. Look for the We buy Houses, Sell home in 5 days, and Stop foreclosure ads and check anyone who is offering creative financing or lease options as they are likely to be investors. In the Housing for rent section, there are more ads for converting renters to buyers.
Search engines are a natural to find investors. Google, Bing, Yahoo and Ask.com are there for you you to do your research. Type in “sell home fast” and also “we buy houses” with your city name attached. Ads will appear normally at the top of the page because they are paying for the spots.
Twitter is Facebook’s twin Follow a prominent national and local real estate investors and see who is following them and check them out to see if they live in your area. Try to build a list of your own followers and follow a number of people. It is like friends on facebook. If you tweet interesting information, people will appreciate it and retweet your content and this will bring you more followers who you can convert to your list.
The following is a list of more ways to find buyers:
Billboards
Flyers
Real Estate Agents
Expired MLS Listings
Open Houses
Title Companies
Accountants
Attorneys
Mortgage Brokers
Property Management Companies
Financial Planners
Home Inspectors
Appraisers
Hard Money Lenders
Private Money Lenders
Developers
Contractors/Handymen
Rent-to-Own Stores
Referrals
Your Existing Tenants
Postcards
Promotional Materials/Calendars/Note Pads/Magnets
Grocery Store/Wal-mart/Coffee Shops bulletin boards
Benches
Bus Stop
Car Washes
TV Ads/Commercial
Radio Ads
Community Business Organizations
Chamber of Commerce
Real Estate Auctions
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