SPAM! Just saying the word brings up a response! No one likes spam and we seem to get a lot of it. You can avoid becoming a spammer with your emails by simply knowing which words to use in your subject line. People see certain words in the Subject Line and they instantly think that it is spam and send it directly into the trash without ever opening it!
Filters try to catch the SPAM emails before they even make it into the Inbox, but some still work their way through. By choosing your words carefully that you use in the Subject Line, your email can get through the gauntlet and make it into the Inbox and increase the prospect that your mail will be opened!
Here are words or sayings that you should keep away from when composing the ever important Subject Line.
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This list is long and can keep going, but it gives you the basic idea of what to avoid. Instead, you should work on writing Subject Lines that are designed for the expectations of the receiver. It should be the lead in to the content of the email.
In today’s digital age, email is one of the easiest, cheapest, and most convenient ways to market to a broad audience. With our highly skilled copywriters, we at Everest Direct Mail & Marketing, can create interesting and attention-grabbing emails to send out to prospects. We can create a full email marketing campaign, with follow up emails and automatic response emails that lead the clients directly to you. These emails can be highly personalized with merge fields specific to the person being emailed, just like a direct mail campaign. You can hyper-target the recipients through a detailed list and set up an exact schedule these emails are to go out.