Writing a blog is not easy! Figuring out KEY words to use, writing the specified number of words and considering subject matter can take up a great deal of time! Whenever I come across an idea that may work, I scribble it down in a little notepad and research the words a bit more to see if there is enough there to write about. I keep my eyes open for concepts that are a bit different and not generic, ones that intrigue me and the larger community of readers and will hold my attention for at least six paragraphs!
It really doesn’t matter if your blog is being written to capture leads from traffic or some other intention, you want your subject matter to hold someone’s attention, be interesting and informative and you want the reader to come back for the next edition. In order to do that, you must write with honestly, avoid over-exaggeration and create a style that tells a story through to the last word.
The following is a list of subjects that may stimulate cause you to research and then write about in order to attract your own following and audience.
Housing Markets - Write about the housing market in the area that you represent. Many times people live in an area and have no idea what is going on in housing.
Home Renovation - Getting a home ready for sale may take a few renovation tweaks. Write about what renovations are easy for weekend do-it-yourselfers!
Write a blog about the best restaurants in town. Include the restaurant’s websites.
Backyards that are vacations. Describe how to set up a backyard getaway with the right patio and furniture and flowers.
Secrets of Selling a home from a Realtor’s point of view will be an easy catch for those selling their homes.
And then there is the Secrets of Buying a home from the Realtor’s point of view. First time home buyers will gravitate to this subject.
Should I transition my home to Solar Power is a great topic for many these days.
How to sell a house in 10 days! Do you know? Share your secret!
How to get your mortgage approved with a lower rate. Mortgage process can be a confusing journey for many home buyers. Ease their pain with a blog that gets into the details.
Then you should write another blog about what happens if you get turned down for a mortgage. Many people don’t want to tempt buying a home for fear of being rejected. Quell their fears with a schedule of what to do to make sure an acceptance is in order.
Explain terminology that a home buyer or seller may come across that they could be confused by. Escrow, Adjustable Rate Mortgage, Bridge Loan, Caveat, and Net Listings all take a bit of defining for one not in the real estate business.
Write a blog about your personal experience in selling a home. Real life stories get lots of traction, especially when they have a bit of humor included!
Blogs concerning the task of moving and packing and moving an unpacking are always popular.
Then write a blog about how to get rid of all of those items that could go in the trash. How to recycle or donate items are good subjects for many.
Write about the pros and cons of selling your home by owner. Write it from the point of view of the owner so that the reader doesn’t feel as though it is a sales pitch for the realtor.
“Make your street view inviting for buyers” can be full of pictures and advice about front doors, picture windows and curbside beauty.
Fire proofing your home or Burglar proofing your home are great ideas for blogs that many people will be curious to read.