Postcard Marketing for Every Kind of Business
Postcards are simple, easy to read, colorful, interesting and full of vital information. Plus, with the right artwork and a stand out message, they convey exactly what you want the receiver to do. Everyone uses digital marketing today. Websites, email, picture posting and announcement making on social media, the US postal service and its far reaching contact can get set aside. But the US postal service is about history; it is stable and dependable; it is believed in and counted on. AND, with everyone using up the internet, the mailbox is not so crowded any longer. So, what better way to reach a potential customer or client than with a bright, colorful and fun postcard! I have collected postcards for years. They give a short little history of ones excitement and activities while on vacation. They give teary farewells and gigantic announcements. And they give a short look into our history. Lucky for everyone these days, postcards are out of the collectors bins at the local antique mall and are now experiencing a revival as business owners re-discover their powerful charms to deliver results.
Postcards are a simple, low-cost sales tool that are easier to use than ever. They can pack a powerful punch for millions of small and local businesses. Even big companies and major universities are using colorful and often oversized postcards to announce their products, their services, special offers and their brands.The postcard has taken on new prominence as the anti internet marketing marvel. People are paying attention to postcards that they receive in the mail, and are responding to offers at high rates than ever. Postcards have a higher “read rate” than other direct mail because they are easier to read at a glance and there’s no envelope to open.
Postcards are quickly created without having to break the bank. And, you can create a postcard campaign in a short period of time with a huge impact. You can send them out to exact areas to lists either of your own making or ones that you buy from mailing services. These rates are highly competitive and you can get your cards printed and mailed in just a few days.