top of page

Every Door Direct Mail-Who Should Use It?

Getting the word out about your business can be done in a very affordable manner by using Every Door Direct Mail. It directs your mail easily and very effectively. Every door direct mail is a program that is offered by the US Postal Service. It has a discounted postage rate per piece and it is done without a mailing list. This program was designed so that it could help businesses attract new customers at a discounted rate and without a mailing permit. Every door direct mail has a mapping tool that lets you figure out your own mailing delivery area and map your mail audience by age, income and household size. You can target the group that is best suited to your product or business services. Corporate shops like pizza and burger places use this means of communication with coupons every couple of weeks sending to an area within five miles of their shops. Every door direct mail saves you from buying mailing lists and analyzing the demographics of a large area.You just pick your delivery area with the USPS mapping tool and it will mail to your specific target audience.

Small businesses frequently use every door direct mail to reach an entire zip code area especially around their place of business. This type of marketing tool can help you reach a location without having to buy an address list. You can find new customers close by and cater to their needs as it pertains to this area. You can help build a community with your offerings. You can also drive traffic not only to your business but also to your website with the right type of mailer. You can easily promote special events and even offers that are good for the neighborhood friends. Promoting new products or services are excellent uses for every door direct mail. Think of this as being the core communications component for the entire area surrounding your business!

You can send out a minimum of 200 pieces all the way to 5000 pieces in a single zip code per day! And all of those pieces go directly to your potential customers or clients! And you didn’t have to spend time or research dollars